HOOP Cyber

In my role as Fractional Head of Strategic Communications with HOOP Cyber, I bring over 15 years of cyber security industry expertise combined with decades of communications mastery to elevate one of the UK’s most innovative security operations defence companies.

HOOP Cyber represents the cutting edge of data-driven cybersecurity solutions, specializing in Security Operations Defence with their revolutionary HOOP Lake platform powered by Amazon Security Lake. As a team of former Splunk experts, CISOs, and industry veterans, HOOP Cyber is transforming how organisations approach modern cyber defence through intelligent data engineering and streamlined security operations.

Strategic Communications Leadership

My fractional leadership role encompasses developing and executing comprehensive communications strategies that position HOOP Cyber as the definitive thought leader in data-centric cybersecurity. Working alongside CEO Simon Johnson and the expert technical team, I craft compelling narratives that translate complex security architectures into accessible, actionable insights for diverse stakeholder audiences.

Key Focus Areas:

  • Thought Leadership Development – Crafting authoritative content that showcases HOOP Cyber’s unique expertise in Security Operations modernization and Amazon Security Lake implementations
  • Strategic Brand Positioning – Establishing HOOP Cyber’s market presence as the go-to partner for organisations seeking efficient, resilient security operations
  • Industry Engagement – Leveraging my extensive network within the cyber security community to amplify HOOP Cyber’s innovative solutions and partnership opportunities
  • Executive Communications – Supporting leadership visibility through speaking opportunities, industry panels, and strategic media engagement

Why This Partnership Works

My neurodivergent perspective brings unique analytical clarity to complex technical communications challenges. Having been diagnosed as #OpenlyNeurodivergent (autism and ADHD), I possess an innate ability to deconstruct intricate cyber security concepts and reconstruct them into compelling, logical narratives that resonate with technical and business audiences alike.

The synergy between myrecognised expertise in cyber security awareness and HOOP Cyber’s innovative data-centric approach creates a powerful combination. My deep understanding of the human elements of cyber security perfectly complements HOOP Cyber’s technical excellence in solving the fundamental data challenges that underpin modern security operations.

Delivering Measurable Impact

Through strategic content development, targeted industry engagement, and thought leadership positioning, I’m helping HOOP Cyber articulate their unique value proposition in the increasingly crowded cyber security marketplace. My communications strategies focus on demonstrating tangible outcomes – from cost optimization achievements to enhanced threat detection capabilities that resonate with CISOs, security teams, and business leaders.

Recent Achievements:

  • Elevated HOOP Cyber’s LinkedIn presence, growing engagement and establishing consistent thought leadership voice
  • Developed strategic content frameworks highlighting the company’s expertise in AWS Security Lake implementations
  • Facilitated key industry partnerships and collaborative opportunities through targeted communications initiatives
  • Enhanced brand visibility within the Security Operations community through strategic industry engagement
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As cyber security becomes increasingly data-driven, the ability to communicate these complex technical solutions clearly and compellingly has never been more critical. My role ensures that HOOP Cyber’s innovative approaches to Security Operations Defence reach the organisations that need them most, driving both business growth and enhanced cyber resilience across the industry.


Contact: For strategic communications consulting or to discuss HOOP Cyber’s innovative security solutions: